Online shopping can feel like a breeze, but it only takes one unexpected charge to remind you that the web has its risks. In 2022, the FBI’s Internet Crime Report recorded over $10.3 billion in losses due to e-commerce fraud. Good news, with the right approach you can protect your data and still score great deals. These smart online shopping tips will help you shop with confidence.
Check for secure websites
Before you enter payment details, look for two simple signals of safety:
- A URL that starts with https:// rather than http://
- A padlock icon next to the address bar
You can also hover over trust seals (for example Norton Secured) to confirm they link to the issuer. For more on spotting safe pages, see our online shopping security tips.
Use strong, unique passwords
Reusing the same password leaves you vulnerable across every account. A password manager can generate and store complex credentials, so you only need to remember one master password (and good news, most tools offer secure vaults with easy autofill). Aim for passphrases or mixes of letters, numbers, and symbols, and avoid obvious substitutions like “Summer2025!”
Enable two-factor authentication
Also known as 2FA or multi-factor login, this adds a second layer of security when you sign in. After typing your password you’ll enter a code from an authenticator app or SMS message.
- Authenticator apps (for example Google Authenticator) work even without cell service
- Store backup codes in a safe place (a printed copy in your wallet works)
This extra step takes seconds, and it blocks most automated attacks.
Buy from trusted sellers
Well-known marketplaces and verified merchant programs have security checks in place (fraud monitoring, seller reviews, refund policies). Before you click “buy,” read a few recent customer reviews and note any consistent complaints about delivery or product quality. If you want more red-flag signals, check our guide on how to shop online safely.
Watch for phishing scams
Scammers often use fake emails or ads to lure you to a malicious site. They’ll use urgent language or generic greetings like “Dear customer.” Before you click:
- Verify the sender’s address for subtle misspellings
- Hover over links to view the real URL (it may not match the display text)
- When in doubt, open your browser and go directly to the retailer’s site
For more ways to stay ahead of these schemes, see our tips on avoiding online shopping scams.
Monitor your account activity
Set up spending alerts on your credit card or banking app so you get a ping for each transaction. Even a quick weekly review of your statements can spot unauthorized charges early. If something looks off, report it to your bank or card issuer right away to limit your liability.
Save with safe discounts
Coupons and cash-back apps can boost your savings, but some sites inject adware or harvest your email for spam. To stay safe:
- Use reputable coupon aggregators or your browser’s built-in coupon finder
- Share your address only with trusted retailers’ newsletters
- Skip deals that arrive via unsolicited pop-ups or social-media ads
Learn more about secure online shopping practices before you start clipping codes.
Recap and next step
- Check for https and a padlock icon
- Use a unique password manager
- Turn on two-factor authentication
- Stick with verified sellers
- Pause before clicking any link
- Review your statements regularly
- Choose coupons from trusted sources
Pick one tip to try today—you’ll protect your data and your wallet. You’ve got this, and safe savings are within reach!
